columns

nico nuzzaci

I'm a maker and shaper of interactive experiences and services. I take photographs. I play music. I frequently run. I appreciate fashion. I like to travel. I admire simplicity and quality.

30th Aug '14

forest-2

Molai forest is being named after Jadav “Molai” Payeng, Indian environmental activist and forestry worker. The forest was single-handedly planted by Payeng in a timespan of 30 years and encompasses an area of about 1,360 acres / 550 hectares.

Here’s a short documentary about this legend:
http://youtu.be/HkZDSqyE1do

30th Aug '14
30th Aug '14

Last night my mate asked to use a USB port to charge his cigarette, but I was using it to charge my book.

The future is stupid.

Via @garwboy

30th Aug '14
30th Aug '14

I just stumbled over this really interesting article on Claudia Kotchka: www.fastcompany.com/53060/in...

To me, it illustrates what design is and can be to businesses. It’s also really nice to read about some other real-world-examples on what design can do, and be, besides Apple.

More on this heroine:
ideo.com/people/claudia-kotchka
vimeo.com/5203345

30th Aug '14
30th Aug '14

When people are afraid to fail, tell them that they’re just making a ‘prototype.’

– Claudia Kotchka

30th Aug '14
24th Aug '14

Without deviation from the norm, progress is not possible.

– Frank Zappa

24th Aug '14
23rd Aug '14

Textbooks are expensive for the same reason enterprise software is bad: purchasing decisions are not made by the users.

@

23rd Aug '14
19th Aug '14

When I [Pat Symonds] arrived at Williams, I spent the first period of time just watching. I could feel the panic in this team. They felt that everything would work out fine if they could screw enough new parts onto the car. Which is obviously not the case.

www.jamesallenonf1.com/2014/...

19th Aug '14
19th Aug '14

This is a brilliant review of the film Expendables 3: film.thetalkhouse.com/talks/...

19th Aug '14
18th Aug '14
18th Aug '14
14th Aug '14

The miracles of technology cause us to live in a hectic, clockwork world that does violence to human biology.

– Alan Watts

14th Aug '14
10th Aug '14
10th Aug '14
9th Aug '14
9th Aug '14
1st Aug '14
1st Aug '14
31st Jul '14

There are 3 hard things in product design: 1) Figuring out what to do. 2) Deciding how to do it. 3) Doing it. Of those, #3 is the easiest.

@jonasdowney

31st Jul '14
30th Jul '14

Already nostalgic for those sweet, naive, simpler times of screens, keyboards, URLs, websites.

@folkertgorter

30th Jul '14
26th Jul '14
26th Jul '14
20th Jul '14

BpfMqKzCUAAL7Xw

Fascinating piece on the economics of Uber and how much it could change the world: abovethecrowd.com/2014/07/11...

20th Jul '14
20th Jul '14

Nike-Fuel-Box-vendo-3

I have always felt that Nike’s NikeFuel system — using their words: “a single universal way to measure all kinds of activities” — is broken. It’s a game without a win. Without real rewards. Without losses. A loyalty program without design.

Until now?

In New York City, Nike put up a secret vending machine that only accepts NikeFuel points as payments. The catch? You can only exchange for your daily, not total, FuelBand points.

I have over 2 million fuel points, and with my current level of exercise, they are also piling up pretty fast. Rarely does 2 million of something feels like nothing…

If this attempt to “own” a currency-system of exercise doesn’t start to apply some sort of reward or gain, I think the system will fade without a single winner or loser. Time to raise the stakes.

Via @NikeNYC

More on:
engadget.com and psfk.com

20th Jul '14
20th Jul '14

Cool side project idea: spend time with your family and friends after work.

@kyletezak

20th Jul '14
18th Jul '14

Paul Austin, from Made Thought, discusses coming at a design in a singular, simplistic way, and how staying true to this idea – not adding unnecessary complexity – can produce the best results.

http://youtu.be/ZGLRAH_G1Cs

18th Jul '14
16th Jul '14

Create

I can’t pretend to know what went into designing the Bélo, but the end result is surprisingly tone deaf. This seems like a case of a still young startup that wants to assign meaning to its stratospherically successful brand so badly that it has quickly gotten in over its head. The story that Airbnb tells in order to contextualize its new identity seems similarly hamfisted and overly self-important to the point of satire. Airbnb is successfully disrupting the tremendous and staid lodging industry, but it’s hard to imagine this particular combination of pomposity and message mismanagement from say Holiday Inn.

I generally try to avoid participating in echoing things that… smells of road rage. However, this mini-rant on Airbnb’s new logo I find somewhat funny. www.subtraction.com/2014/07/...

16th Jul '14
9th Jul '14

In their Designing for Wearables presentation at Google I/O 2014 members of Google’s Glass and Android Wear teams walked through lessons learned creating wearable UIs over the past few years. Here are my [Luke Wroblewski] notes from their talk:

www.lukew.com/ff/entry.asp?1893

9th Jul '14
7th Jul '14

We are right to be rational and to try to increase our production and so keep manufacturing costs down. But we are also right to cherish those very imperfections we are endeavouring to eliminate. Social life consists in destroying that which gives it its savour.

— Claude Lev-Strauss

via ayjay.tumblr.com/post/908527...

7th Jul '14
4th Jul '14

Smart people have a problem, especially (although not only) when you put them in large groups. That problem is an ability to convincingly rationalize nearly anything.

apenwarr.ca/log/?m=201407

4th Jul '14
4th Jul '14

Google has a new metaphor for how design works across all of its properties. It’s called Material Design. It’s a very impressive undertaking and it’s beautifully executed. You can read through the guideline on google.com/design/. It’s an attempt to add depth to pixels, but also make sense of them.

The Verge has a video on the ideas behind Material Design.

2:22 into the video (up until 3:08) Matías Duarte, Google’s Vice President of design, touch upon something really strong. On how we are trying to make sense of it all.

If I had gotten a penny for every minute I’ve been in a meeting or workshop discussing this I would be millionaire. It’s endless. It’s almost as if my generation biggest challenge (and purpose) is to prototype what digital is and how we should relate to something that doesn’t obey to any physical rules or boundaries, such as gravity or material. Come up with constrains.

Watch video:
http://youtu.be/VcG7XtVOCX8

Heres a link to the same video skipped to 2:22:
http://youtu.be/VcG7XtVOCX8?t=2m22s

4th Jul '14
4th Jul '14

1*Ns8atcBMH6eCF_i3X42McA

There is a method to making an app. Iterative ceremony. Successive refinement not unlike in other crafts. App making as pottery? Place each button atop your bench wheel, sling your mud, refine the reactions on screen to touch, to sound, refine the movement of text, the size of text, the placement of text, typography macro and micro, to hyphenate or not (and if not, why, dear god, why), consider the images, to full-bleed or not to full-bleed, how to dismiss the images?—?a swipe or a tap or a dreadful [×]. Remove curves. Add curves. Gradients, the gradients. All of this surface and function is iterated about again and again. WUT you say? Yes, Yo, this is how apps are made.

medium.com/message/how-are-a...

4th Jul '14
4th Jul '14

App

appthehumanstory

App creation has become the new art form for our generation. This is the story of the cultural phenomenon that touches all our lives.

www.kickstarter.com/projects...

4th Jul '14
4th Jul '14

Yesterday, the buss drive listened to opera. This morning: the Finish rock band ‘Lordi’. Contrast.

4th Jul '14
1st Jul '14

susie

It’s embarrassing that this is so rare that it by default turns into a big moment; this F1 weekend williamsf1.com will have their Development Driver, Susie Wolff, drive practice 1. That will make her the all time 6th female to take part in the F1 circus. Best of luck to Susie!

twitter.com/Susie_Wolff

www.susiewolff.com

1st Jul '14
25th Jun '14

All of these argue that the problem with social media is that people are trading the rich, physical and real nature of face-to face contact for the digital, virtual and trivial quality of Facebook. The critique stems from the systematic bias to see the digital and physical as separate; often as a zero-sum tradeoff where time and energy spent on one subtracts from the other. This is digital dualism par excellence. And it is a fallacy. [...] None of this is to say that social media and the web should not be critiqued. Indeed, it should be, and I hope to do that work myself. However, critiques of social media should begin with the idea of augmented reality. Is a reality augmented by digitality a good thing?

thesocietypages.org/cyborgol...

25th Jun '14
16th Jun '14

'The mother narrative to all this is carbon-fuelled expansion. Our ideologies are mere subplots.'

To succeed is to destroy ourselves. To fail is to destroy ourselves. That is the bind we have created. Ignore if you must climate change, biodiversity collapse, the depletion of water, soil, minerals, oil; even if all these issues miraculously vanished, the mathematics of compound growth make continuity impossible.

This article paints a scary picture: www.theguardian.com/commenti...

16th Jun '14
14th Jun '14

Exhibition

UID ’14 was all about inspiration and talent on display. Students representing 17 different countries put together two memorable days packed with ideas, visions, fresh concepts and new ways of approaching the design. Participants got a glimpse of the future from 42 highly inspirational degree projects in the study fields of product, interaction and transportation design.

Visit www.uid.umu.se/en/uid-14/the... to explore the UID (short for Umeå Institute of Design) ’14 event: the presentations, exhibition and projects.

14th Jun '14
11th Jun '14

single

Monochrome is a modern browser that brings mobile web apps to desktop.

lucianmarin.com/monochrome/

11th Jun '14
7th Jun '14

If a flower had a God it would not be a transcendental flower but a field.

Alan Watts

7th Jun '14
5th Jun '14

It’s Funny Because It’s True. Every case study film for everything that won an award in the last five years…

http://youtu.be/GD3W4x-R6OI

Via sellsellblog.blogspot.se/201...

5th Jun '14
22nd May '14

The No. 1 thing we [Google] look for is general cognitive ability, and it’s not I.Q. It’s learning ability. It’s the ability to process on the fly. It’s the ability to pull together disparate bits of information.

nyti.ms/MOd758

22nd May '14
15th May '14

Life has a gap in it, it just does. You don’t go crazy trying to fill it like some lunatic.

From the movie Take This Waltz

15th May '14
12th May '14

getting-started-with-things

Since beginning of 2013 I’ve been emracing the Getting Things Done (known as GTD) task-management method described in David Allen book. It’s lovely and it works.

My tool of choice for this is the application called Things by culturedcode.com. Culture Code have release this lovely little online guide to help you get started. My recommendation, however, would be to start with the book and after have read it try out Things.

12th May '14
12th May '14

unelefante

Unelefante Artisan Chocolate Bars. Love em.

12th May '14
12th May '14

Sir Ken Robinson:

As human being we create our own lives. We create our own realties. We compose our lives. And we can recompose them. We can recreate them. We can see things differently. We can choose to see it differently. We can see it this way or we can see it that way. Often the most dreary circumstances can be transformed, not by the circumstances changing, but by our attitude for the circumstance changing, and that in due course might change the circumstances.

Eckhart Tolle:

…that in itself is perhaps the ultimate creative act. Not necessarily to create something. Not to be a reactive entity, but to create your own life.

Source: http://youtu.be/9Tih_SrzXA0?t=3m47s

12th May '14
12th May '14

Just because you have stopped sinking doesn’t mean you’re not still underwater.

- Amy Hempel

12th May '14
3rd May '14

Plans are only good intentions unless they immediately degenerate into hard work.

- Peter F. Drucker

3rd May '14
3rd May '14

tumblr_n448tgXPUc1tycj7ao1_1280

This sticker is a reminder that the most important things in life are not on the app store.

notonappstore.com

3rd May '14
3rd May '14

snapchat-theverge-2_1020

For Snapchat, the closer we can get to ‘I want to talk to you’ — that emotion of wanting to see you and then seeing you — the better and better our product and our view of the world will be.

To Spiegel (founder Snapchat), the future of communication isn’t about rethinking or upgrading phone calls as Skype, FaceTime, and Hangouts have done. It’s about imagining a future that leaves the phone metaphor behind entirely.

Source: vrge.co/1pRxPCR

3rd May '14
3rd May '14

fuel-band

As someone deeply interested in health, exercise and digital services; I have high hopes on the rumoured “watch” from Apple. I have been using Nike Fuel and Jawbone UP since middle of last year. I also use a Garmin running watch and have past 5000km with Nike+ Running. My evaluation of these services is that “they haven’t found it yet”. I now hope Apples work in this area will.

But besides my interests in the use of… what ever it might be, I’m also awaits (with excitements) how Apple will once again show how you can use design to create products that are desirable, loved and used.

That excitement is partly grounded in the fact that this time around, Apple didn’t release “it” first. They will once again re-invent. Again paint a bigger picture than their competitors.

Samsung being Samsung, releases a watch.
I doubt Apple will release a watch.

At least I hope not.

I hope it’s given a bigger purpose and innovation platform than a product that tells the time. I think it will be more about the wrist than time. Exploration around the use of wrist instead of exploitation on the concept of watch and telling time. What can ‘wrist’ add to their line of products (hardware, software and strategies like their Digital Hub)? Endless!!

This article: Apple and Nike are gearing up for a big announcement this fall, states that Apple is not releasing a smartwatch, rather a smartband.

But you don’t have to analyse rumours or read between the line of ‘Nike to shout downs Wearables Business‘ and ‘Time Cook, CEO Apple, is on the board of NIKE‘.

Just watch this video when Jonathan Ive (Senior Vice President of Design at Apple) was asked on a children’s program how he would approach the brief to design a lunch box, a school bag and pencil case “all in one”.

He said:

We’d be really careful about not having the word ‘box’. It already gives you a bunch of ideas that could be quite narrow. Cause we think of a box to be square or a cube.

I’d be VERY surprised if Apple realises a watch — timepiece, typically worn either around the wrist or attached on a chain and carried in a pocket. If so, I think it will be solely for the name (and marketing), not by design and use (after all, they’ve made the exception with iPhone).

I however won’t be that surprised if Samsung (or Google for that matter) will reverse their current direction and copy whatever Apple releases.

3rd May '14
3rd May '14

Taking a design-centric approach to product development is becoming the default, I’m sure it will be taught in business schools soon enough… [...] We’re almost to the point, or maybe we’re already there, that these are boring, obvious observations to be making. Designers, at last, have their seat at the table.

For those of us who believe in the power of design thinking to solve human problems, and to a lesser extent in the power of markets to reward solutions when the interests of consumers and businesses are correctly aligned, this was invigorating news.

In order to avoid losing its place atop organizations, design must deliver results. Designers must also accept that if they don’t, they’re not actually designing well; in technology, at least, the subjective artistry of design is mirrored by the objective finality of use data. A “great” design which produces bad outcomes — low engagement, little utility, few downloads, indifference on the part of the target market — should be regarded as a failure.

If you are only going to read one long article this week, I suggest Designer Duds: Losing Our Seat at the Table by Mills Baker.

3rd May '14
2nd May '14

Amidst the attention given to the sciences as how they can lead to the cure of all diseases and daily problems of mankind, I believe that the biggest breakthrough will be the realization that the arts, which are conventionally considered ‘useless,’ will be recognized as the whole reason why we ever try to live longer or live more prosperously.

– John Maeda

2nd May '14
1st May '14

BmBqg-_CQAAicIg

Everybody is a genius. But if you judge a fish by its ability to climb a tree, it will live its whole life believing that it is stupid.

— Albert Einstein

1st May '14
25th Apr '14

Facebook’s acquisitions never seem to promise something truly new and wonderful[...] I can’t think of a single instance of Facebook acquiring another company that made me more optimistic about how the world would be different going forward. Their purchase of Moves seems no different.

subtraction.com/2014/04/24/m...

25th Apr '14
22nd Apr '14

1*unla8RLo0_q0Gc59Y06hLQ

I thought to myself, how many company CEOs are focused on culture above all else? Is it the metric they measure closest? Is it what they spend most of their hours on each week? [...] The culture is what creates the foundation for all future innovation. If you break the culture, you break the machine that creates your products. [...] The stronger the culture, the less corporate process a company needs. When the culture is strong, you can trust everyone to do the right thing. People can be independent and autonomous. They can be entrepreneurial.

An article (originally an email) by Brian Chesky, co-founder AirBnB.

medium.com/p/597cde9ee9d4

22nd Apr '14
21st Apr '14

The gift of dyslexia is not the inability to read or write. It’s the incredible ability to see things from different angles. That is what makes a creative genius. The dyslexic mind approaches problems by visualizing things from all viewpoints. Literally moving their mental POV to whatever angle that helps them ‘see’ the solution.

This ability allows sculptors to ‘see’ what is inside a block of marble. It enables designer to imagine things into reality. It’s this brilliant gift that makes creativity come easily. Their problem solving ability is not a result of their challenge with words. Creative problem solving IS their gift.

Above quote is pulled from a comment on this article:

www.huffingtonpost.com/soren...

I’m dyslexic, and I have stated many times that I belive that me being forced to learn how to learn and persevere in the face of failure in an early age have had dramatic consequences on my orientation through life and who I am. I, however, think it’s important to remember that it is a man-made system that casts the shadow over right and wrong when it comes to dyslexia. An absurd idea that we all fit into an academic production line. An absurd idea that not doing so is an handicap. Without this absurd angle and favourable point of view, we wouldn’t amplify the mystery of the creative thinker and paint it as special.

21st Apr '14
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